Daring Fireball: Ford CEO Jim Farley Seems Very Happy That GM Is Dropping CarPlay

May 8, 2023

Daring Fireball: Ford CEO Jim Farley Seems Very Happy That GM Is Dropping CarPlay:

Great 3-minute clip from Joanna Stern’s interview with Ford CEO Jim Farley at the WSJ’s Future of Everything Festival. She asks him about GM’s plan to drop CarPlay from their future EVs, and Farley starts by saying “Yeah, how about that?” and laughing.

Farley says, “The interior has to be really well done. But in terms of content? We kind of lost that battle 10 years ago. So get real with it, because you’re not going to make a ton of money on content inside the vehicle. It’s going to be safety/security, partial autonomy, and productivity in our eyes. […] 70 percent of our Ford customers in the U.S are Apple customers. Why would I go to an Apple customer and say ‘Good luck!’? That doesn’t seem customer centric.”

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